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ComScore:Windows Phone美国6月市场份额继续平稳增长
发布日期:2014-08-07 10:56:39  稿源:cnBeta.COM

日前,ComScore发布了美国市场6月份移动操作系统及生厂商的调查报告。报告显示,Android市场份额虽然出现一定的下滑,但仍旧以51.9%的成绩位居第一。Windows Phone虽然市场份额不多,但依旧以平稳的速度继续增长。

报告还称,苹果OEM市场份额增长0.7%,现已经有42.1%,为移动系统市场的第二。不过,苹果却是智能手机生厂商中拥有市场份额最多的公司,紧随其后的为三星(28.6%)、LG(6.4%)。Facebook则成为了美国6月份市场拥有份额最多的智能手机软件。

Top Smartphone OEMs
3 Month Avg. Ending Jun. 2014 vs. 3 Month Avg. Ending Mar. 2014
Total U.S. Smartphone Subscribers Age 13+
Source: comScore MobiLens  

Share (%) of Smartphone Subscribers  
Mar-14  Jun-14  Point Change  
Total Smartphone Subscribers  100.0%  100.0%  N/A  
Apple41.4%42.1%0.7
Samsung27.0%28.6%1.6
LG6.7%6.4%-0.3
Motorola6.4%5.9%-0.5
HTC5.4%4.8%-0.6
Top Smartphone Platforms
3 Month Avg. Ending Jun. 2014 vs. 3 Month Avg. Ending Mar. 2014
Total U.S. Smartphone Subscribers Age 13+
Source: comScore MobiLens  

Share (%) of Smartphone Subscribers  
Mar-14  Jun-14  Point Change  
Total Smartphone Subscribers  100.0%  100.0%  N/A  
Android52.2%51.9%-0.3
Apple41.4%42.1%0.7
Microsoft3.3%3.4%0.1
BlackBerry2.7%2.4%-0.3
Symbian0.2%0.1%-0.1
Top 15 Smartphone Apps
June 2014
Total U.S. Smartphone Mobile Media Users, Age 18+ (iOS and Android Platforms)
Source: comScore Mobile Metrix  

Top 15 Apps  % Reach  

    Smartphone App Audience  100.0%  
1    Facebook (Mobile App)73.6%
2    YouTube (Mobile App)52.1%
3    Google Play (Mobile App)52.1%
4    Google Search (Mobile App)47.9%
5    Pandora Radio (Mobile App)45.6%
6    Google Maps (Mobile App)45.1%
7    Gmail (Mobile App)41.5%
8    Instagram (Mobile App)30.4%
9    Yahoo Stocks (Mobile App)30.3%
10    Facebook Messenger (Mobile App)26.9%
11    Apple Maps (Mobile App)26.2%
12    Yahoo Weather Widget (Mobile App)26.0%
13    iTunes Radio/iCloud (Mobile App)22.5%
14    Twitter (Mobile App)21.7%
15    Google+ (Mobile App)20.3%


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